SEO, Social Media & Online Reputation Consultant, Digital Marketing Specialist,WordPress Consultant, eCommerce Store development

How does Zoom work? Zoom or Google Meet – Which one is better?

Zoom is one of the leading cloud based video conferencing service whose usage has spiked amid the Covid-19 pandemic. With more than millions of people working from home across the globe, business is booming for Zoom. It allows you to virtually connect with your colleagues, employers, or clients when physical meeting is not possible at this time. It has emerged as an essential communicating medium irrespective of team size.

Features of Zoom

  • Easy adoption with WebRTC technology
  • Join from anywhere on any device
  • Access robust security solutions throughout
  • Built-in tools for screen sharing
  • HD video and audio calls
  • Support for up to 1,000 video participants and 49 videos
  • Meet securely with role-based user permissions
  • Streamlined calendaring services with Outlook and Google
  • Built-in recording and transcripts
  • Team chat both for groups and one-on-one messaging
  • Access to extra features like webinars, chat, and phone
  • Powerful built-in security
  • Co-annotation whiteboards

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WHAT IS OTT? How OTT is changing the current media space?

OTT Platforms

  OTT stands for “over the top” where content is delivered via the internet connection instead of the traditional cable / broadband operators. The term OTT is commonly being applied to video-on-demand platforms but also refers to message … [Continue reading]

5 Ways to do Keyword Research like a Pro

how to do keywords research

Keyword research is one of the critical SEO components which is being used to identify popular and trending keywords searched by the users for the respective genre. Good keyword research helps in recognizing your target audience as well as the user … [Continue reading]

How To Scale Up Content Marketing For Your Startup

Content strategy for startups

Content marketing is all about creating an audience to accomplish some business goals, for example high revenue or more customers. Content has become the centre of marketing today. Every digital channel, including search, email, and social media, is … [Continue reading]

5 Instagram Tips for Beginners

Instagram tips for beginners

Tips to rock Instagram like a Boss!! With such a huge fan base and popularity, I wonder you are yet a beginner. But don’t worry it’s always better to be late than never 😉 So here is the thing, Instagram is not just a social media platform to … [Continue reading]

How to Install Genesis Framework and Child Theme

Installing the Genesis framework and a child theme is the same process for installing any WordPress theme. You're just installing two themes here. There are two ways to install the Genesis parent theme or a Genesis child theme: - manually … [Continue reading]

4 Important SEO building blocks for a successful brand online

SEO tutorial

Optimisation, knowledge-content creation, crawlability and brand engagement are all important components to focus while building a successful brand online.SEO is one of the major foundation blocks for a brand's success as it helps in reputation … [Continue reading]

Google Rolls Out a Fresh Look for Mobile Search Results

Google new Design

Google has rolled out a new look for mobile search results which more or less resembles the devices they’re being viewed on. If you closely observe the new mobile search design, you’ll find rounded corners on all the edges. This new design is a … [Continue reading]