SEO, Social Media & Online Reputation Consultant, Shopify Specialist,WordPress Consultant, eCommerce Store development Mumbai Kolkata India.

Archives for July 2012

How To Rename A Genesis Child Theme?

How To Rename A Genesis Child Theme?
Genesis Framework from StudioPress is one of the best frameworks I have ever used for developing a WordPress site. It is highly flexible and customizable, all sorts of customization are achievable based on your requirements. The best thing about Genesis is it comes with 35+ child themes that offers you to develop any niche website within a very short period of time. I”ll be sharing couple of tutorials on different Genesis Child Theme customization in a series of posts, the first topic to share with you is “How to Rename Genesis Child Theme”. Renaming your child theme is essential for branding purpose. [Read more…]

Facebook Marketing Tips for Small Business Owners

Facebook Marketing Tips for Small Business Owners

Currently Facebook has emerged as a popular model for online promotion and advertisement. Facebook is being used by most of the business owners to promote their products, services and offerings.

Marketing your business through Facebook adds a great value and gives you an advantage over your competitors who are still not using Facebook for their promotion. Facebook is growing as a popular marketing platform in the internet marketing industry and with over half a billion user worldwide, you can’t ignore Facebook while promoting your business online.  Your first step should be creating a Facebook business page if you are interested to use Facebook as a marketing tool. [Read more…]

Protecting and Repairing Your Online Reputation

protecting and repairing your online reputation

Online Reputation Management is a technique to monitor the reputation of an individual or brand over the web with the aim to ensure a positive image in the global market. There are basically two aspects of online reputation management – protecting your reputation and repairing your reputation from the damage caused by the negative comment. A negative review or misleading information in complaints board, customer review websites, forums, blogs, articles or in social media sites can hugely affect your online reputation. [Read more…]